A visual identity project for a new sandwich restaurant in Hong Kong. Design by BLOW.
Identity
How Hitchcock Got People To See Psycho
Alfred Hitchcock and Paramount present a guide to their revolutionary release of “Psycho” in this extended “press book on film” from the Academy Film Archive.
via Open Culture
PARISTEXAS
PARISTEXAS is an exclusive fashion store focusing on specially selected designer products for men and women. Brand design by Scandinavian DesignLab.
The visual identity springs from the contrast inherent in the name – the morphing of Paris and Texas. The logotype is simple and taut, while the colour palette is flexible and changes with the collections. Identity and uniqueness come to the fore when the store’s symphony of collections is juxtaposed with the austere underground style and becomes a morphing of music instruments and earthly insects.With this contrast-filled universe, the solution seeks not only to break with the traditional perception of beauty and fashion – it also challenges the classic approach to working with identity. The primary identity element is not only a logo, but also a symbolic universe with a life of its own.
AROS
Identity proposal for Aarhus museum of modern art by WAAITT™.
Our suggestion for a new identity is based on both the history and concept of the building (The architects, Schmidt Hammer Lassen, have been inspiret by Dante Alighieri’s “Divine Comedyâ€), and on AROS’ values and focus on the visitors and the experience.
Our proposal includes a logo, stationery, magazine & website among other things.
Maeven
Identity for Maeven (pronounced may-ven), a Brooklyn-based online shop with a collection of vintage and preowned designer clothing. Identity work by Lotta Nieminen.
The Art of Packing from Louis Vuitton
Pack your favorite Louis Vuitton bag with these expert tips. See more at http://bit.ly/LVArtOfPacking
PanPan Atelier
PanPan Atelier a Artisan bakery chain in Valencia, Spain. Brand design RocÃo Martinavarro.
Contemporary reinterpretation of the traditional ear of wheat, the basic ingredient of bread to form a pattern that is easily recognizable. The chevron pattern also reminds of antique artisan techniques such as woven esparto baskets, used to display the bread, or opus spicatum, redefined in the interior design of PanPan bakeries.
The naming concept is based on word repetition in order to emphasize authenticity. Bread-bread, as in real bread. This system is carried throughout all communication materials, and has endless possibilities, all grouped under one slogan with double meaning: “PanPan. Repetirás” (BreadBread. You will repeat).
Custom lettering for the logotype.
View PanPan Atelier  in Monocle’s annual Retail Stars.