Rapha wanted to develop their pop-up Cycle Club concept into a series of permanent, International flagship locations. The London Club flagship provides the ultimate Rapha experience, giving road racing fans an environment where they can be immersed in cycling culture and consume the finest in coffee and food. Design by David Hurren.
The Living Co. is an old family Organic Trade store. The idea was to give in the store a new fresh strong identity. Design by Alexandros Mavrogiannis.
Creation Visual Merchandising specializes in creating unique visual displays for modern retail spaces. Identity design by Cindy Forster.
Deux Toiles by minimalist. A series of bathroom amenities for The Cullen, a boutique hotel located in Melbourne, Australia.
The best way to learn about style guides is to copy what others are doing and make it your own. For this post I’ve scoured the web to find some beautiful examples of corporate brand style guides.
For those of you who don’t know: a style guide outlines your brand ID. The colors, layout, tone, use case examples — the personality and execution of the brand. This is so other designers and can easily interrupt the look and feel of a brand and continue the brand strategy in a cohesive manner.
Brand identity by vdKG Design.
We have created the name, brandstory and the visual identity with all the applications. We have also worked closely with the architects sandellsandberg so the brandstory is followed true in the restaurant.
