craig

craig web programmer brand design 10

Roots designed an identity system for Craig, a freelance programmer who focuses on web development.

The angle brackets or chevrons in the context of web development form a standard HTML tag for describing markup of a web page. We take advantage of this easily recognisable mark and developed it as part of the identity — <craig>.

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Shovel & Bell

Design firm: Manic

Shovel & Bell is the latest up-market gelateria and cafe in Guangzhou, China. Design by Maniac; included naming, branding, store design, stationery and packaging.

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No. Six Depot

No Six Depot Brand design 03

No. Six Depot is a family owned, small-batch coffee roaster and café nested in the beautiful Berkshires. Located in a historic train station on 6 Depot St, they serve teas, salts and coffee from small farms and roast on location.

Their identity juxtaposes a mix of unique rural and modern elements — drawing inspiration from their own backyard railroad and unique approach to keeping it simple and making it true.

Design by Perky Bros.

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