Identity and logo design by Toko for Host, Australia’s largest independent communication agency.
Central in the logo is the ‘coat of arms’ (compulsory element from previous identity) which represents the ‘Host’. Around it are the individual letters, a symbolic reference to Host’s collaborative approach and it’s broader philosophy. Besides the logo, the visual identity comprises out of multiple patterns and a suite of energetic colours representing the independent studio culture and it’s individuals. An ambitious identity for an adventurous company.
